Kernels of truth on social media marketing
If I leave a conference with a few “kernels of truth” I can gnaw on and think about, I consider the time well-spent. Here are a few nuggets I picked […]
Posts Tagged ‘best practices’
Ten ideas for the beginning blogger
If you look around the web, there is so much advice about blogging it’s not funny. Still, I’ve learned a few lessons that might help if you’re a beginner blogger and I […]
Get out your dancing shoes, it’s time to blog
Pop quiz: Over the next three years, what is the number one skill that will be needed by marketing professionals? Answer: An ability to entertain. I realize that is not normally […]
Ten blog posts that mattered
Ten blog posts that mattered in 2009
How social media can hurt business relationships
The social web may be the most revolutionary marketing tool since the advent of radio. I don’t have to tell you why at this point. But for all the opportunities, […]
Research shows small business owners struggle with Twitter
The latest research report from Business.com shows that small business owners are still trying to figure out Twitter … but those who have mastered it are seeing an advantage. The expansive […]
This is the future of social media
Mark Schaefer makes 12 predictions about the future of social media
The curious case of the Twitter Quitters
One of my customers is a brilliant management consultant. An engineer by training, he does not come by marketing instinct naturally and asked me to help. This is a customer tailor-made […]
How do I get my boss to understand social media?
In my position as a teacher and a consultant, this is one of the most common questions I hear. So let’s get it out on the table and take on […]
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