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  • About
    • Mark W. Schaefer
    • Frequently Asked Questions
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    • Client List
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  • Speaking
    • Keynote speaker Mark Schaefer
    • Corporate Marketing and Social Media Workshops
    • Meeting Planner Resources
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    • Audacious: How Humans Win in an AI Marketing World
    • Mark’s {grow} Blog
    • Marketing Companion Podcast
    • Mark’s Books
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Tag: evergreen

Behind the scenes: How to write a business book

Writing can be a tortuous task. Here is one path taken to write a business book.

Five lessons in marketing data analysis for beginners

A fundamental knowledge of marketing data analysis is critical. Here are a few ideas to help you get started

10 simple tweaks to generate more sales through blogs

Here are ideas to surround your content with helpful opportunities to create more sales through blogs

Your marketing success may hinge on Gray Social Media

Dark social media — content being transmitted in a way we can’t measure — is creating buzz, but gray social media may be the key to our success.

Four online marketing metrics to obsess about

Are you obsessed with web traffic? Maybe there are better online marketing metrics for your business!

I don’t know my online audience and neither do you

How well do you know your online audience? According to this post, not at all.

12 Ideas to Ignite Your Content NOW

content that moves

Making content move is the key to success on the web today. These ideas will help ignite your content

5 Proven tips to help with your blogging confidence

Having the courage to start and sustain a blog is a major hurdle for many people. Here are five ideas to help you become a more confident blogger

How Juanpa Zurita became an international superstar @eljuanpazurita

juanpa zurita

Before Juanpa Zurita was an international superstar, he was a silly kid making wacky videos on Vine. This is his story, his plan and his dreams.

7 Ideas to keep pace with the furious pace of social media change

Feeling overwhelmed? Seven ideas to help you keep up with social media change

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