Six Steps to Lead Influencer Marketing Without Getting Fined
If you lead influencer marketing, know how to work within the new FTC guidelines for brands and influencers.
How to Streamline Your Marketing and Roar Into the 20s
New year, new decade and a chance to streamline your marketing!
Four excuses for boring content that must stop NOW
Enough with the excuses! These four ideas will help you overcome boring content for your business.
It’s time to re-think your social media policy
Social media policies are more important than ever. Is yours changing with the times?
Punch Out or Burn Out: Why the Most Successful People in Marketing Pursue Hobbies
Smart marketers know they need to punch out before they burn out. Learn how marketing leaders pursue their hobbies to create balance in their lives.
The Best Resource for Growing Your Business is Right in Front of You
Broken processes can stunt your company’s growth, but focusing your energy on one key asset can lead to a growing business.
Big Legal News for Marketers: Pinterest Warnings, GDPR, and Major Fines
Attorney Kerry O’Shea Gorgone discusses emerging legal news for marketers, including tips on user-generated content
Preparing for privacy: Here comes the CCPA (and more!)
Attorney Kerry O’Shea Gorgone shares tips for marketers on preparing for privacy laws like CCPA, the California Consumer Privacy Act.
How I learned how to expose my heart in my blogging
My writing was stale and salesy and then Mark Schaefer taught me how to lead with my heart and everything changed.
Marketing So Good, It’s Bananas: How Jesse Cole Turned a Ballgame Into a Circus
This small market baseball team was a perennial failure until Jesse Cole turned the Savannah Bananas into a marketing rebellion of his own.