Social media and the forgotten business opportunity
Social media used to be about relationships. A look at the lost opportunity when we forget about this.
My most important lesson in business almost killed my blog
I was approaching my blog like Mr. Spock but I needed to be Captain Kirk. That made all the difference in the world!
What makes a blog tick? An insider’s guide to audience connection
Audience connection is important in a blog or any type of content. This analysis shows how a variety of content types connected.
When Twitter followers ask for money
The appeal was heartfelt, but when a Twitter follower asked for money asked for money, I said no. Here’s why.
6 Marketing Lessons Learned at the 2013 New Media Expo
Six marketing lessons from this week’s NMX conference in Las Vegas by Dan Gorgone.
The New, Old Rules for Winning Fans and Influencing Followers
By {grow} Community Member John G. Olson I heard Guy Kawasaki speak recently about the need to enchant others to bring influence in the digital age. It reminded me of a book I read decades ago, Dale Carnegie’s classic How To Win Friends and Influence People,  I paged through it again and was reminded of its […]
What the $200 Million Tweet Can Teach You About Personal Influence
Don’t look to your number of Twitter followers to build social media power. Look at RELEVANCE.
3 Developments that are Sabotaging the Social Media Movement
The social media scene has become a petty space filled with ugliness and self-promotion. What’s happened, and what can be done to reverse the trend?
5 ways corporate culture determines social media success
What is keeping you from succeeding with your social media strategy? Is it resources? Time? Vision? More than likely it is your corporate culture! This article explains why.
Picking through the bones of Social Media failures
By Stanford Smith, Contributing {grow} Columnist I’m morbidly fascinated by failure. As of late, I’ve been scouring the web looking for failed social media programs. Unfortunately, I can find plenty of victims in the corporate world. When I see the telltale signs of a failed effort – inconsistent publishing, abandoned Twitter accounts, and Facebook ghost […]