Confessions of a “Type A” Blogger

A guest post from {grow} community member Taryn Erickson A perpetual ‘go-getter’ by nature, when I jumped into the Social Media scene it was a calculated attack.  I was on a serious mission: amass followers, craft clever content, lead the industry, innovate online communities, be the first to promote emerging trends. Then, I read “The […]

Five Hidden Secrets of Social Media Failure

2011 will be a year when many marketing professionals hit the social media re-set button.  After climbing aboard the “engagement train” for fear of being left behind, many marketers will come up empty when they try to explain what they actually achieved for the money. The honeymoon is over. Show me the money. This theme […]