stanford smith Tag Archives - Schaefer Marketing Solutions: We Help Businesses {grow}

Creating the beautiful blog with Stanford Smith

Stanford Smith of Pushing Social weighs in on deleting comment sections, blogging trends and making your blog more beautiful.

Four key marketing lessons to propel us into 2014

By Kerry Gorgone, {grow} Contributing Columnist 2013 is over. What are the key marketing lessons from that year that will help propel our efforts into the New Year? From Jay Baer’s Youtility to […]

The Secret Sauce for Creating Gold Medal Relationships

Businesses pay an enormous amount to earn the same loyalty and devotion from its consumers. But why do they still struggle with creating enduring customer relationships?

How to Save a Sputtering Social Media Program

The first step is to understand why social media programs fail. After you identify the pitfalls, you can devise a response.

What the $200 Million Tweet Can Teach You About Personal Influence

Don’t look to your number of Twitter followers to build social media power. Look at RELEVANCE.

Supercharge your social media strategy by getting back to basics

If we are going to jumpstart our efforts and push past the plateau we need to go back to a different set of basics.

3 Developments that are Sabotaging the Social Media Movement

The social media scene has become a petty space filled with ugliness and self-promotion. What’s happened, and what can be done to reverse the trend?

Picking through the bones of Social Media failures

By Stanford Smith, Contributing {grow} Columnist I’m morbidly fascinated by failure. As of late, I’ve been scouring the web looking for failed social media programs. Unfortunately, I can find plenty […]

Oops! I made this Social Media mistake. How about you?

By Stanford Smith, Contributing {grow} Columnist Many passionate and hardworking social business operatives are making a business-killing mistake. Proud of their impressive Twitter followings, Facebook crowds and Klout scores they […]