New research reveals Americans migrating to three social media platforms
New research reveals Americans are avoiding ads at record rates, buying up smart speakers, and migrating to three main social media platforms
Four marketing mega trends nobody’s talking about
Some of the less obvious marketing mega trends are also some of the most important. Four developments you need to consider for 2017.
Social media giants tighten their grip on small content producers
Social media promised to be the great equalizer for all businesses but content producers are being squeezed by companies if they don’t play by the rules
A course correction for influence marketing measurement
Some people are getting $30,000 for a single branded Snapchat story. Influence marketing measurement needs a course correction
Facebook and Snapchat at war, and four other groovy media trends
Facebook and Snapchat are at war, while Twitter is finding its cool and Audible is seeking audio domination. A podcast on media trends!
How to save Twitter
The stock is tumbling, executives are leaving, the CEO is scrambling. It’s time to look at how to save Twitter.
On Twitter’s birthday: How Twitter changed my life
On Twitter’s birthday, reflections on how the 10-year-old company has changed my life, and the world.
Break the mold: Why content marketing needs to be like a chalupa
Content marketing is in ‘dark days,’ requiring fresh approaches to creativity. In fact, maybe your content marketing needs to be like a chalupa!
One easy tip to increase content sharing immediately
This overlooked aspect of content sharing is jeopardizing your chances to get your content viewed and shared. A tip to increase content sharing.
5 Critical things you need to know about Periscope now
Periscope’s new autoplay feature in Twitter streams could be a game changer. Is your brand prepared? Check out these 5 tips to fully utilize Periscope.