January 2014 - Schaefer Marketing Solutions: We Help Businesses {grow}

This study shows that the most successful NFL teams have a great social media presence too

Building relationships takes time and the payoff may be unknowable. That’s a problem when it comes to social media measurement.

Without question, the model of organic social media reach is crumbling. When do you pull the trigger and pay for play?

The most interesting insight into new social media data is what’s NOT there.

The Marketing Companion podcast episode covers leadership changes at Zappos, the personal impacts of Content Shock and content curation as a strategy

Addressing some of the primary points of dissention with the Content Shock idea

Ready to be inspired? You will not want to miss these uplifting creative campaigns! The top digital marketing campaigns

Social media mistakes can be opportunities to build loyalty. Here are five ideas.

To stand out on the web you need to be original, and to be original you need to be courageous, Is this the “special something” of blogging?

Archive for January, 2014