You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
It’s hard to believe but Tom Webster and I have been making beautiful podcast music together for two years and in this anniversary extravaganza we have a long list of celebrity appearances. None of them could actually make it to the show, but we did have a long list.
Actually we do have moderately interesting guest stars on the show including the robot from Lost In Space. His price was right and he did not eat much.
We also use this opportunity to explore the idea of the incredible rate of change and strategies we employ to keep up. We discuss things like:
- The surprising roles of conferences in knowledge transfer (not much impact)
- Appointing a personal board of directors
- Does grad school matter?
- Our top choices for reading material that keeps us ahead (check out a list of resources below)
- Can’t miss resources to move your brain in new ways
BTW, if you are a regular listener of The Marketing Companion it would be great if you would consider leaving a review on iTunes and express your fandom.
Ready to pick up some great new ideas? Here we go!!
If you can’t access the podcast above, click on this link to listen to Episode 50
- Click here to download the latest episode or subscribe in iTunes
- Complete Marketing Companion Episode Guide
- Click here for the show’s RSS feed – for Android listeners.
- Find the podcast on Stitcher
Resources mentioned in this podcast
Fortune article on best graduate degrees
Economist Daniel Kahneman
Brain Pickings by Maria Popova
Pew Center for Research on the Internet and American Life
Scott Monty’s This Week in Digital News Round-up
Christopher Penn’s blog Awaken Your Superhero
Post on Gray Social Media
Rand Fishkin of MOZ
