Mark Schaefer, Author at Schaefer Marketing Solutions: We Help Businesses {grow}

Research shows an “alarming” spike in the amount of business being lost by ad agencies. Is it time to bring your marketing in-house?

Help your best blog posts cut through the clutter and deliver new content marketing value through historical optimization

In a world gone mad with content proliferation, how we go to market is being transformed. Here is the future of content marketing

Success on the Internet today often comes down to being known. Barriers to self promotion

If you aren’t thinking about content saturation, your marketing strategy is incomplete.

For the first time in history, the platforms are dictating our content marketing strategy instead of the other way around. Here’s a response.

A new report shows how companies are mis-leading Americans. Consumers are resigned to their lies and getting furious with marketers.

The direction of inbound leads is turning outward as the Facebook content strategy requires content on their site.

I went too fast and I delivered my first major blogging screw up today!

Mark Schaefer Articles