Mark Schaefer, Author at Schaefer Marketing Solutions: We Help Businesses {grow}

It’s never easy dealing with complaining customers but knowing a little about the psychology behind complaining will relieve your stress!

Personal or professional. That is the question. Do I need two Twitter accounts?

The future of public relations is strong due to three advances in content marketing

Ad blocking seems to have the advertising industry in crisis but there doesn’t seem to be a unified plan to do anything about it. Why?

Writing can be a tortuous task. Here is one path taken to write a business book.

A fundamental knowledge of marketing data analysis is critical. Here are a few ideas to help you get started

Here are ideas to surround your content with helpful opportunities to create more sales through blogs

Seth Godin says Google is making the Internet stupid. But these soul-grabbing brands prove otherwise.

Is social media in the workplace a right?

Mark Schaefer Articles