Mark Schaefer, Author at Schaefer Marketing Solutions: We Help Businesses {grow}

Meet the new Queen of Viral Video

I have such a special treat for you today. One of my first Twitter friends was Michelle Chmielewski. What started as a silly little tweet exchange turned into a wonderful […]

Five steps to fix Foursquare

It’s been about a year since I wrote anything significant about Foursquare so I thought it was time to check-in. Check-in. Get it? Oh, never mind. In my article, Foursquare or […]

Are B2B companies that refuse to engage in social media facing extinction?

“No.” That’s the short answer to a question that was posed to me in Focus (which seems quieter and more manageable than Quora). It got my attention because it is a […]

The social media numbers game. A {growtoon}.

Proud to intoduce Kacy Maxwell of Nashville as our newest {grow}toonist. Together with Joey Strawn, I’ve got the best one-two cartoon punch on the blogosphere. Well, perhaps they are […]

My blog is my gun.

Alvin Tatum describes why his blog is his gun.

Blogging, social media use skyrocketing at universities

From time to time I have been pleased to feature the research of the University of Massachusetts Dartmouth Center for Marketing Research. They’ve uncovered some fascinating trends among non-profits, Fortune 500 […]

The Great Ghost Post Scandal

I thought it was a guest post. It was a ghost post instead.

The Tao of Twitter in Action

I knew my book The Tao of Twitter could help a lot of people de-mystify Twitter but I never expected the out-pouring of praise and connection that has occurred with […]