Under-used social media platforms (and more)
Mark Schaefer and Tom Webster dissect the latest marketing trends including including Google Glass and under-used social media platforms
Four ways augmented reality will be coming to your workplace soon
Pulling the plug on Google Glass had to be a disappointment to many people, especially those who put their heart into the Glass Explorer advocacy program. But I wanted to provide some good news — a report from the field that augmented reality and wearable technology is still moving ahead at a breakneck pace, although […]
Why you don’t want to be Chris Brogan
Starting out in social media, it’s easy to define yourself by the success of others. But that leads to trouble as Iearned when I copied Chris Brogan
The state of the nation on SEO, content strategy and earned media
Digital marketing expert Lee Odden discusses new approaches to SEO, content marketing and earned media for marketing in 2015
12 Ideas to Ignite Your Content NOW
Making content move is the key to success on the web today. These ideas will help ignite your content
An inspirational blogging lesson from Keith Urban
“Give everything.” Is that an inspiring blogging lesson we can take from Keith Urban?
SEO and Content: Can SEO drive “viral?”
A new way to think about SEO and content. SEO strategy may be dependent on content type.
A story of Internet haters, trolls and malcontents
How to handle Internet haters, trolls and malcontents
The 10 best big company blogs in the world
An overview of outstanding Fortune 500 company blogs. This post examines the best company blogs.
When social media marketing doesn’t work
In a world where “advertising” is a dirty word, maybe it’s time for a reality check. Sometimes social media marketing doesn’t work