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  • Home
  • About
    • Mark W. Schaefer
    • Frequently Asked Questions
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    • Client List
    • Reputation
    • Disclosures
  • Speaking
    • Keynote speaker Mark Schaefer
    • Meeting Planner Resources
  • Publications
    • Audacious: How Humans Win in an AI Marketing World
    • Mark’s {grow} Blog
    • Marketing Companion Podcast
    • Mark’s Books
    • Advertise with Mark
  • Community
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    • The Uprising
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    • Press Inquiries – Mark Schaefer

Author: Mark Schaefer

Had your content stolen? Get over it.

Is anything original? In a world where content is free, there might not be asa many thiefs as you think

Connecting personal branding, your online network, and business value

Is personal branding still relevant and how does it connect to real business value?

Four ways social media impacts emotional branding

To build trust and loyalty with customers, we need to create a connection. Social media is ideal for this type of emotional branding.

How #TechnologyAndStuff became GM’s Oreo moment

GM somehow cut through its bureacracy to turn a TV gaffe into a bright social media moment #technologyandstuff

Standing out in a world of information density

What is the strategy to stand out in a world of increasing information density? Here are some ideas.

Twitter’s new mega-partnership has interesting implications

IBM and Twitter have teamed up and the implications for businesses could be provocative

Don’t look now. Here come the post-Millennials

Before you know it the post-Millennials will be a dominant demographic group. Here is some early research on the next generation of consumers

Is there a “content pattern” that builds a brand?

YouTube is promoting a content pattern to build strong online brands. Can this work for small companies too?

Nobody reading your blog? 10 reasons to persist!

10 reasons to keep writing, even if there is nobody reading your blog!

Mobility, mobile commerce, and the worst apps in the world

Mobility, not just “mobile” may define the next tech wave. Listen in on this discuussion of the mobile commerce revolution and the world’s worst apps.

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