Content Shock isn’t the problem. It’s the solution.

Controversial? Hardly. Content Shock is actually the most effective content marketing strategy if your goal is inbound marketing benefits
How I make money: My 18 sources of online revenue

Here are 18 different sources of online revenue that propel my business. Would these sources work for you and your business?
The future of humor in marketing with The Marketoonist

Humor is a powerful elements we can add to our marketing efforts. But humor in marketing is difficult. Here’s some real advice from The Marketoonist
The surprising NEW TRUTH about Twitter

Is Twitter relevant? Dead or dying? A field of endless link spam? A new deep dive into the truth of Twitter may surprise you.
Social media, conflict, and my emotional paralysis

I want to help people and contribute to the social media conversation. But sometimes the news is so bad, for so long, I feel emotional paralysis.
The future of marketing is about embracing chaos, scaling love

New personalization technology will determine the future of marketing. Will we use it to embrace chaos and build brand love, or creep people out?
10 Fun and Interesting Presentation Ideas

Ten interesting presentation ideas to add sizzle to your next talk
It’s time to put an end to an era of lazy marketing

Using new data from political research, there is an imperative for micro-segmentation and marketing fundamentals — a call for the end to lazy marketing.
The ethics of broadcasting on Facebook Live

I was startled to learn that a private group meeting had been broadcast on Facebook Live. Is this simply an “expectation” for the future?
Snapchat needs to pay attention to the cool kids, and so do you

Ignoring the cool kids seems to be a trend that is undermining business success. Marketing truth is not in the dashboards. It’s with your best customers.