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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

The conventional wisdom is that quality beats quantity in content marketing but that is not always the case. Sometimes cheap and crappy content can win

Elaine Ball shares how it pays to be a marketing maverick when your clients or your industry is old-fashioned, or in her case, geeks.

Mars Dorien shares three business tips he has learned from personal experience to help make the second half of your 2016 count.

Chad Pollitt explains how the sales funnel we’ve all known is still relevant and not dead as some experts would lead you to believe.

Author Mark Schaefer had a scary moment and then asked his friends how they stay relevant. Are we becoming obsolete?
Low open, click-through and conversion rates? Use these three segmenting ideas (and 9 tried-and-true tactics) to get to know your prospects this year.
Ger van der Buijs’ theory of “Customer Flow” for creating engagement

Five effective ways to handle the customer feedback online you receive. Fortunately, it’s not all bad.

Five effective ways to handle the customer feedback online you receive. Fortunately, it’s not all bad.

Are you really in the content marketing business or the content creation business? Let’s put content marketing on time out for a moment to sort it out
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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