Archive for the ‘careers’ Category

A strategy to stay relevant in a tumultuous marketing world

Developing a meaningful personal brand may mean the difference between getting the business or not, and maybe remaining relevant in a fast-changing world.

Surprise! It’s not about passion. Five lessons on building a huge personal brand

The KNOWN book by Mark Schaefer establishes a step-by-step guide to helping you establish a successful personal brand. Here are five critical lessons.

The True Meaning of Hustle

Hustle is the new black. But what is the true meaning of hustle today? Is business success all about you, or about them?

Three strategies to take the heat out of customer conflict

Life happens and sometimes things go wrong with your online client. Here are three strategies to take the heat out of customer conflict

Entering Protopia and a world of continuous marketing disruption

It may seem like change has come quickly but the pace has been glacial compared to what is ahead. Welcome to protopia where change is continuous.

Why working in marketing makes you bitchy

Does it seem to be more difficult to be working in marketing today? New research from Workfront explains why a career in marketing can make you bitchy!

What marketing skills do you need for career success today?

Debates rages over need for college education, marketing skills versus tech, and the future of marketing. What skills do you need for career success?

Why it’s OK to be a social media guru

We live in an age when anybody can find their power, their influence, their voice, on the web. If you want to be a social media guru, go for it.

Four Strategies to survive automated writing and content bots

The bots are coming. Will human writing become a thing of the past? Here are four ideas to future-proof yourself from the threat of automated writing.