Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Why likeability leads to sales and other insider tips from Mars Dorian on how to sell your products in an overcrowded market
The business case for becoming a desperate entrepreneur: A corporate intrapreneur will always lose to an entrepreneur running out of money and time
Marketing personal services takes a human touch. People are buying you, not your content so there is an imperative to bring a human dimension to marketing.
If your content niche is saturated, should you give up? No! But you will need to find your place on the web with a little research and resourcefulness.
Are you trying to differentiate your business through great customer service? The author says it’s time to re-visit that strategy.
In this Instagram case study, Danielle Conte shares Baseball Lifestyle 101’s success on Instagram and how owner Josh Shapiro has become known on the web
For years corporate storytelling was all the rage. But with the failure of some of the industry’s most iconic successes, it’s time to re-visit the strategy.
Some people blame content marketing perils on a lack of quality content. But great content does not assure content marketing success.
A corner cafe. A late-night convenience store. A quirky bookstore. Customer relationship successes can come from the most unexpected places
It’s easy to create a “snap” or go on Facebook Live and chat, but are you adding business value or littering the web with random acts of content?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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