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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Coronavirus implications for marketing are straight-forward, but there are some non-obvious things to think about.

In a world saturated with information, is there still a place for blogging?

Twitch influencers are fleeing, Activision Blizzard signed with YouTube, and site moderation is still terrible. What should eSports talent sponsors do?

Establishing a growing social media community is not easy and if you look at the math, it becomes even weirder!

A big fiberglass pig sets the stage for a very happy marketing story from Mark Schaefer.

Monetizing a personal brand is one of the most misunderstood strategies on the social web. This article brings truth and clarity to the subject.

A brand used to be what we told you. Today, it is what consumers tell each other.

Two powerful ideas from a copywriter and a preacher can help ignite your content above the noise!

U-Haul wants to make its customers famous and I love it.

It’s important to take a stand with your content, but what happens when you drive people away?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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