Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Tom Peters is a legend and has dispensed advice for decades. But his final words on marketing surprised even him.
MasterCard CMO Raja Rajamannar is stirring up the marketing world and he brings his vision to The Marketing Companion.
Here’s an example of how a shift in consumer tastes opens up a new seam of business strategy.
The essential guiding question for your brand: Are you an expert, guide, or agent?
Instagram isn’t fluff. It’s you … or should be!
Marketing innovators share qualities with artists and should embrace those qualities to succeed.
I can’t hold out for normal any more. It’s time for transformation.
Look to your origin story, legacy, and narrative to guide marketing based on values.
Strong, consistent corporate values provide a North Star to guide marketers through perilous times.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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