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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Last week Vocus, a provider of on-demand PR management software, announced the results of a survey which found that the turf battle between PR and
Planning on using the social web to market to B2B decision-makers? According to just-released research from London’s Base One Group, you might consider the age
Complexity has been a theme through many posts on {grow}, most typically connected with the word “STRESS!” I had a fascinating discussion with one of
The GE Social Media Team: Gary Sheffer, Jen Walsh, Sean Gannon, Lisa Lanspery, Mike Eisenreich, Megan Parker and Vivek Kemp A few weeks ago I
My son is a professional musician and has wanted to be a performer since he was a little boy. Once I determined that this was
Here’s my vote for the most clueless group of marketers in the world: real estate agents.I’ve had the misfortune of buying and selling a number
Starbucks. Â Dell. Â Mark Schaefer. Yes, I am now up there with the mega-brand big dogs, at least momentarily, in an article in Forbes recently. Not
This part 2 of my interview with B2B marketing pioneer Dr. Ben Hanna, VP of Business.com. Click here for Part 1: Twitter for business: Four
The theme for the blog this week is “strategy” and the first thing I needed to do is turn the microscope on myself. It’s ugly.
Two weeks ago I named GE as one of the Top 5 B2B superstars utilizing social media marketing strategies. Yesterdays’ announcement on a new R&D
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