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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Online community is the most misunderstood concept in marketing. Here’s why.

Here are 10 conversation starters to re-energize your marketing department.

Influencers and retail stores will have a symbiotic new relationship according to this futurist.

How does branding work in a world where nobody sees your ads any more? The customer is the marketer.

“Begin with your why” is a popular consulting mantra, but not the best marketing strategy.


Consumer changes post-pandemic might dictate radical new marketing strategies.

The Tech Giant War is here and the battle will be fought over exclusive content — can your brand survive and thrive?

Could Live Commerce be the next big social media mega-trend?

Understanding spending wave theory can help you determine the next big consumer trends
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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