I teach at Rutgers University in New Jersey, the epicenter for many major companies in pharmaceuticals, insurance, and banking. And when leaders from these companies take my classes on digital […]
Sponsored content is the hottest monetization strategy on the web. But what are the strategic implications of renting out your trust?
At some point, most marketers will have to give a presentation or social media marketing worksho. Here are dozens of helpful tips to help you be a great success!
While blanket statements and one-size-fits-all advice should be ignored like the plague, there is one social media rule that ALL businesses should follow.
Want to have a little fun and find some marketing inspiration today? Here are 25 pearls of social media wisdom
New reports show that information density is causing competitive issues for even the best-known content creators on the web. Content shock is here.
There’s nothing like some good spam to start your day. It’s time for a few digital marketing rants on the latest edition of The Marketing Companion.
One way to differentiate your blog might be to look at how you use your time to stand out.
Marketing law expert Kerry O’Shea Gorgone shares tips for brands on how to legally use hashtags for marketing.
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