Can you measure how company culture impacts your success?
Company culture is key to business and marketing success. A new study tries to measure that factor, but is it real?
Archive for the ‘sociology’ Category
The Compelling Business Case for Belonging
There is a belonging crisis in our world. Is there a role for business as a solution? Is there a business case for belonging?
Tips and tools for the smart remote worker
More companies are creating opportunities for the remote worker. Here are some ideas to survive in this new work environment.
What it’s like to feel famous
For one day, the stars aligned and I experienced a unique sensation. Here’s what it’s like to feel famous.
The essential guide to self promotion for introverts
In a world where being “known” is essential, self promotion for introverts is a struggle. Here are some ideas to overcome and be seen!
I’m trying to stand up to hate and I’m failing miserably
It’s hard to stand up to hate on the internet. The author has tried and failed and provides some introspection on what he might do better next time.
Marketing, PR and advertising are primed for a Quantum Leap
To keep up with dramatic changes in the consumer landscape, marketing, PR and advertising need to achieve a quantum leap level of change, beginning with leadership.
Your organizational culture is your marketing
Organizational culture is the biggest predictor of marketing success, especially as we work to retain customers in an era without loyalty.
Consider the bank of goodwill as your online networking strategy
Online networking strategy isn’t complicated, but it does require making deposits the invisible bank of goodwill. This post explains how.
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