Welcome to the world’s most entertaining marketing podcast.

Note: Beginning in 2026, The Marketing Companion has a new owner and host, Sandy Carter. The podcast will continue to offer the brightest ideas in marketing today and will remain on the same site where you enjoy podcasts today. New episodes of the podcast are available on Sandy’s website.

The archive of past shows hosted by Mark Schaefer over nearly 13 years will remain here.

Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.

The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.

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Reviews

Could not be better, two intriguing and thought-provoking minds who possess the perfect balance of intellect and entertainment – Rany Bowden

The marketing podcast equivalent of a Snicker’s bar wrapped in bacon. Satisfying, intreating, and leaves you wanting more. – Rosemary O’Neil

Mark & Tom live up to the podcasting holy trinity: educate/inform/entertain – Jamie Wallace

What’s a pod cast? – Mark’s mother?

Marketing consultant? Here are the juicy insider tips!

Mark and Amanda Russell explain the secrets of being a successful marketing consultant!

Hashing out a new marketing framework

Keith Jennings and Mark Schaefer reveal a useful new marketing framework based on an economic theory.

New data-based strategies to win on TikTok

Social media genius Dennis Yu provides inside secrets on how to win at TikTok

Considering conversation as a marketing strategy

The customer conversation may hold the future to marketing success.

How to connect to customers in the metaverse and beyond

Mathew Sweezey predicts how we will connect to customers in the coming metaverse age.

Marketing ideas for the boring brand

Is a boring brand the end of marketing possibility? Not necessarily.

Influence marketing state of the nation. Is it healthy to be an influencer?

Influence marketing and influencers are under attack. It's time to assess the state of the nation with this strategy.

The truth about marketing, persuasion, and sales

Persuasion is at the heart of sales and marketing but how do maneuver in a world that doesn't want to change its mind?