Hashing out a new marketing framework

marketing framework

Over the course of the last few years, Keith Jennings and I have been discussing a new marketing framework based on foundational ideas from economist Clayton Christensen.

In fact, we have both become fans of these ideas and I am putting them into practice in my own consulting assignments. Keith and I decided to bring these ideas to you in our latest episode of The Marketing Companion.

As we approach the tenth season of the podcast, I’m breaking new ground with our very first studio audience! This is an exclusive offer to people who hold my $RISE creator token. It’s easy to get some. Just drop me an email and I’ll send you some!

I guarantee that this show will make you think and having input from a studio audience was a lot of fun! I hope you’ll join me on a live podcast recording too!

Let’s get on with this show:

Click on this link to listen to hear Episode 244

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