Locked Out: The AI Agent Can’t Get Through the Front Door
Agentic commerce is coming at us fast but none of it will matter if a customer AI agent can’t get through the front door of your website.
Impactful new perspectives on the future of AI and marketing
I attended a major conference dedicated to the future of AI and marketing. Here are the quotes that stuck with me.
I Was Wrong About AI and Brand Trust. Here’s What Actually Wins.
No matter what happens in the AI Era, we’ve counted on brand trust. But that’s not what’s working. Even fake brands are winning.
The Pathetic State of Content Marketing: A Plea
The state of Content Marketing is in peril. Your career is in peril. Everyone is playing with a 10-year-old playbook that AI has smashed.
Pass the popcorn. The AI trains are about to collide
To fight the AI backlash, record amounts of money are pouring into Washington DC and advertising. When big money clashes with public opinion, the AI trains are about to collide.
Is humanity in the business world overrated?
Humanity! Is the rallying cry for the anti-AI movement but how important is humanity in our daily business experience?
How to use AI to become a genius
AI can make us smarter but can it push us to new levels of insight and personal achievement? Mark Schaefer shares a case study that shows how we can use AI to become a genius.
What parents should know about AI and their kids
I look at my new grandson and wonder about the world he’s about to enter. I have a lot of anxiety about AI and the world. So I’ve thought a lot about what parents should know about AI and preparation for the future. Here’s my take.
Being an AI hater won’t get you hired
Anxiety about AI is sweeping the world, and that runs counter to the need to embrace AI for future job opportunities. How will this sort out?
Does AI Really Have Emotions? This Research May Change Your Mind.
Can AI feel real emotions? Anthropic researchers see neural patterns that respond like humans. The implications are profound and possibly dangerous.