evergreen Tag Archives - Page 17 of 31 - Schaefer Marketing Solutions: We Help Businesses {grow}

Putting content marketing on time out for a moment

Are you really in the content marketing business or the content creation business? Let’s put content marketing on time out for a moment to sort it out

Marketing and the new Digital Mindset

Only 18 percent of all businesses are optimizing their digital presence and they are leaving their competitors far behind. Do you have a digital mindset?

Five simple ideas to cut your blogging time in half

Not enough time to blog? Here are some great ideas guaranteed to cut your blogging time in half

How to create a joyful experience on the web

There is a lot of negativity and hate on the web, but we create our own experience. You too can have a joyful experience on the web

How to Use Native Advertising Without Getting Fined by the FTC

Attorney Kerry O’Shea Gorgone discusses a strategy on How to Use Native Advertising Without Getting Fined by the FTC

The Internet We Need To Save

The Internet has changed, perhaps more than people realize. In this debate, Mark Schaefer and Tom Webster discuss the Internet we need to save.

The lost blogging monarchy, the defeat of links, and the war on social media

This blogger was jailed for six years. What he found when he emerged is a lesson for our time. The war on social media

5 Reasons most content marketing is FAR behind where it needs to be

Compared to the media industry, most businesses are FAR behind keeping up with content marketing change. Here are five ideas to keep pace

Case study: Social media success in regulated industries

I teach at Rutgers University in New Jersey, the epicenter for many major companies in pharmaceuticals, insurance, and banking. And when leaders from these companies take my classes on digital […]