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  • About
    • Mark W. Schaefer
    • Frequently Asked Questions
    • Mark Schaefer in the news
    • Client List
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    • Disclosures
  • Speaking
    • Keynote speaker Mark Schaefer
    • Corporate Marketing and Social Media Workshops
    • Meeting Planner Resources
  • Publications
    • Audacious: How Humans Win in an AI Marketing World
    • Mark’s {grow} Blog
    • Marketing Companion Podcast
    • Mark’s Books
  • Community
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    • The Uprising
    • Photo Gallery
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Tag: evergreen

What would I do if I were starting a blog from scratch?

sales through blogs

10 ideas to consider if you are starting your blog from scratch

Four ideas to overcome content saturation in your niche

What do you do if your competitor has already created content saturation in your industry? Here are four ideas to remain competitive

Four ways social media impacts emotional branding

To build trust and loyalty with customers, we need to create a connection. Social media is ideal for this type of emotional branding.

Is there a “content pattern” that builds a brand?

YouTube is promoting a content pattern to build strong online brands. Can this work for small companies too?

Nobody reading your blog? 10 reasons to persist!

10 reasons to keep writing, even if there is nobody reading your blog!

How to set up a Social Media Command Center

Setting up a social media command center can be risky and expensive without thinking through some key strategic considerations

Social media and leadership: 7 ways the world is changing

Social media and leadership: The shrill, noisy, and extemporaneous nature of the social web has impacted traditional notions of leadership.

10 Reasons Twitter is essential to your content marketing plan

This slide presentation is a summary of 10 ways to use Twitter in your content marketing strategy.

10 things you need to know NOW about OmniChannel Marketing

Multi-channel marketing has become omni-channel marketing as retailers look to provide a consistent and unified customer experience.

The Facebook Other Folder and the Strangers Who Love Me There

facebook other folder

Creeps, pervs and gurus, oh my! The story behind the Facebook Other folder

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