Five things Facebook is doing right

The critics poke fun at Facebook but when you consider the complexity and financial success, Facebook is doing a lot right. A look at Facebook success

What does digital transformation mean to marketing?

digital transformation

[podcast_player] By Mark Schaefer Is your head spinning over the prospect of digital transformation and marketing? Certainly the change ahead might seem dizzying. Social media and social selling, Big Data and analytics, new listening platforms, and artificial intelligence are just a few of the ideas gaining momentum. How does a marketing leader manage through this […]