Please. Let’s stop the B.S. about personal brands
Adam Grant is a great example of a person who has unleashed spectacular success based on his personal brand. So why is he so against personal brands?
Adam Grant is a great example of a person who has unleashed spectacular success based on his personal brand. So why is he so against personal brands?
We’re all striving to be real, human, and authentic in our marketing. But will it matter? Not always. A discussion about radio and pizza made me question the economic value of human authenticity.
AI-generated content is swarming the media landscape. When the dust settles, there will be a distinct place for human content!
Status and marketing go together but in some misunderstood. ways, according to Keith Jennings and Mark Schaefer in this new podcast episode.
The art of self promotion is subtle, important and destructive if turned too high. A discussion about balance.
Personal branding should be the centerpiece of a modern marketing strategy
Your personal brand can drive success. But the effort usually fails for one reason.
The importance of personal brands can no longer be disputed, especially now.
There is a big difference between information and insight. Creating insights may win the day for content marketing!
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