social media strategy Tag Archives - Page 12 of 19 - Schaefer Marketing Solutions: We Help Businesses {grow}

Most companies are naturally trying to create financial benefits through their content, but should they be aiming at something different?

Competitive advantage” has been an important business mantra for decades but does it even exist any more?

Companies move through “technological stages of grief.” How do you get ahead of the curve and succeed?

Lessons learned in five years of entrepreneurship

It’s important to build an engaged, relevant audience. Here are five easy ways to do it.

Think 98 percent customer satisfaction is pretty good? So did I, but social media forces us to re-consider

There’s this buzz going around about spending 80% of your social media effort on promotion. That is just not going to work. Here’s why.

Is your product boring? Social media still might fit in your plans, as this example shows.

Perhaps this is not a marketing revolution after all. Maybe there is something deeper going on here.

Posts Tagged ‘social media strategy’