Mark Schaefer beat the odds by hosting a podcast continuously for 13 years. In his final show as host, Mark tells the inside story of the The Marketing Companion — the world’s most entertaining business podcast.
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New research reveals some surprising social media trends. Mark Schaefer and Brooke Sellas dissect new trends on The Marketing Companion.
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Influencer lists are most often based on a Twitter feed, which is not very representative of anything.
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Marketing research is in jeopardy. A WSJ report says that people won’t respond to polls any more. What are the implications for our businesses when we can’t count on marketing research?
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Do you look up to certain people in the marketing field? Do you admire their successful career, planning and hard work? Maybe much of an individual’s career path is due to luck.
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The final show with Tom Webster as co-host is the end of an era for The Marketing Companion podcast — and the beginning of a new one.
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It’s extremely difficult to get your content to stand out today. But you can distinguish your content and brand by using these tips on featuring research
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These four effective presentation techniques from Mitch Joel, Tom Webster, Laura Fitton and Mark Schaefer can add more power to your talk immediately
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Sales and content marketing. Is one perverting the other? Do we really even understand the difference any more. A rant by Tom Webster.
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