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Welcome to {grow}

You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

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Facebook alternative network Ello turns nasty

facebook alternative

Ello, the warm and fuzzy Facebook alternative network turned nasty this week when co-founder Paul Budnitz launched an attack on its rival and its real-name policy. It was a bold and provocative post that served as the launch pad for this week’s Marketing Companion radio show. Tom Webster and I discuss:

  • Is Facebook hurting fringe groups with its real-name policy?
  • Is Facebook a right?
  • Is Facebook exploiting disadvantaged people for economic gain?
  • How is Facebook and Wal-Mart similar in how they reflect American values?
  • Is an anonymous forum an enabler for safety or for hate?

I’m sure you’ll agree that these are vital discussions and I think you will enjoy the discussion.

And oh … by the way Marketing Companion fans … Google stole our Google pants idea. We are starting a grassroots campaign of support for our innovation called “Get out of our pants Google!!”

google pants real

Are you ready to do this thing? Let’s GO! If you can’t access the podcast above, click on this link to listen to Episode 51

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