The new urgency to create sticky content for Facebook
Facebook tells us “time on post” is going to help content make it to the news feed. How do we produce sticky content for Facebook?
Mark Schaefer Articles
Facebook alternative network Ello turns nasty
Facebook alternative network Ello started out warm and fuzzy but turned nasty this week, attacking its senior rival over their real-name policy.
10 Simple ideas to achieve more content sharing now
There is no economic value to your content unless it gets shared. Here are 10 ideas to improve the content sharing on your site.
The next generation of bloggers is here. And they are computers
Computers are writing rap songs, poetry and news stories. What is the impact of writing bots on business and marketing?
There is no community on social media
One Forrester analyst claims building social media community is a foolhardy endeavor. An alternative perspective.
I will not become obsolete
Another year older and another year closer to obsolescence? I think not. I will not become obsolete
A strategy to keep up with marketing change
How do you keep fresh and up to date on all the marketing change happening in our world? Mark Schaefer and Tom Webster provide their thoughts
What are the most important social media platforms for business?
What are the most important social media platforms for business? If you want to attract an actionable audience for the least amount of effort, this post is your guide the best social media platforms.
Five good reasons to ignore Google
Conforming to search standards is putting us in a creative box. But there are some times it makes sense to ignore Google.
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