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Mark Schaefer Articles
Peering deeply into the soul of creativity
This is the dirtiest blog post you will ever read. And what does it have to do with marketing? Everything.
Your 2012 Marketing Plan: Tell Me What to Do
Businesses are pushing more choice, more connection and more information, but that is the opposite of what consumers need. A business opportunity?
It’s time to evolve the social media mindset
Is it time to end the conversation about “social media marketing” forever and take a more holistic view of strategy?
Are you ready for Return On Influence?
We’re on the cusp of a marketing revolution led by powerful citizen influencers. Mark Schaefer’s new book is the first to look at Klout and this trend
New Year 2.0 A {growtoon}
Celebrating New Year’s Eve isn;t what it used to be! See why in this social media cartoon!
The anti-prediction of 2012 social media predictions
How did 2011 social media predictions fare? And what is on the horizon for 2012?
Online Games Teach Kids Valuable Work Skills
By Neicole Crepeau, Contibuting {grow} Columunist Yes, you heard me right. For all the complaining that our children are too plugged in and too obsessed with online games, I […]
Key to marketing success? Hit ’em where they ain’t
Is creativity the key to successful marketing? No, I think you just need to stick to the facts!
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