What’s the difference between thought leaders and a personal brand?
Do thought leaders always have strong personal brands? The answer might surprise you.
Mark Schaefer Articles
10 Conversation starters for your marketing team
Here are 10 conversation starters to re-energize your marketing department.
How do you build a personal brand when your life is in chaos?
A life in chaos doesn’t necessarily mean you have to abandon your personal branding goals.
The future of influencers and retail
Influencers and retail stores will have a symbiotic new relationship according to this futurist.
How does branding work today? The answer might surprise you.
How does branding work in a world where nobody sees your ads any more? The customer is the marketer.
The life-changing power of a spiky point of view
A spiky point of view has helped my brand, and it can help you too!
10 Prompts that deliver blazing content creation ideas
Content creation ideas are all around you. Here are 10 prompts that prove it.
Pivoting my content strategy in an age of disruption
Pivoting my content strategy was not an easy decision, but it’s time for a change.
Please. Let’s not start with your “why”
“Begin with your why” is a popular consulting mantra, but not the best marketing strategy.
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