Mark Schaefer, Author at Schaefer Marketing Solutions: We Help Businesses {grow}

How to Become Famous in 100 days or Less

I went searching for a way to become famous in 100 days or less. Instead, I discovered that 30 may be the most important number of your career today.

Mark Cuban, the first trillionaire and chatbots on the edge

Highlights from SXSW including a talk by Mark Cuban, social activism, the state of the art of chatbots, Robert Cialdini, and more

Drones, Bots and AI oh my. SXSW highlights

Mark Schaefer provides some personal highlights from SXSW 2017, including observations on chatbots, new media and angry artificial intelligence.

Adjusting to the new sales strategies with Anthony Iannarino

Sales strategy expert Anthony Iannorino shares his personal story of how he became known as one of the world’s premier sales consultants

New media, new culture and how it’s confounding brands

YouTube’s most popular star PewDiePie got into hot water with videos that some interpreted as hate speech but his popularity soared. What’s going on here?

How to ruin your content by overthinking things

Stories of personal failure and how I screwed up my content efforts by overthinking things. Five tips to keep your content simple and improve productivity

The political company? How business strategy is being re-invented by social media

Social media has been good for businesses, forcing them to be more human and transparent. But the next evolution may force a re-write of corporate strategy.