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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

By Brooke B. Sellas, {grow} Contributing Columnist One of my favorite things to do on the weekends is to yell at Alexa, “Alexa, play top

In this Instagram case study, Danielle Conte shares Baseball Lifestyle 101’s success on Instagram and how owner Josh Shapiro has become known on the web

The critics poke fun at Facebook but when you consider the complexity and financial success, Facebook is doing a lot right. A look at Facebook success

The world keeps moving and we need to constantly re-set our marketing strategies.. This is the heart of differing views with Joe Pulizzi of CMI.

Attorney Kerry O’Shea Gorgone offers tips for creating a contract to use when engaging in influencer marketing.

Artificial intelligence and marketing — what’s real, what’s now, what’s ahead? Our latest podcast episode is a far-ranging discussion on AI

By Mark Schaefer Every few years, I find a business book that upends my way of thinking. One of those events occurred in 2005 when

A podcast interview can provide exceptional content for your platform, but it takes preparation to make it great. Here are five tips to fuel your success

Lack of focus, lack of discipline and boom — my blog seemed lost. How it happened and I I got my blogging mojo back

A lot of people advise to ignore social media haters. But that doesn’t mean it doesn’t hurt. Here is some real-world advice about dealing with the pain.

“How often should I blog?” is one of the most frequently-posed questions. Here are five steps to help you determine the best content frequency.

Finding niche markets hungry for your work can involve safari-like sleuthing or practical research, as these tips suggest

One of the world’s leading content channels just had a big layoff, a symbol of the massive shifts in content monetization realities

For years corporate storytelling was all the rage. But with the failure of some of the industry’s most iconic successes, it’s time to re-visit the strategy.

Internet founder Tim Berners-Lee imagines a world dominated by a super intelligence and its implications for the human race