Bonus KNOWN Content
Continue the inspirational journey of KNOWN with new case studies, ideas, and tips from author Mark W. Schaefer.
The art of self promotion
The art of self promotion is subtle, important and destructive if turned too high. A discussion about balance.
The business case for personal branding in one photograph
The business case for personal branding comes into chilling view as AI takes over content creation jobs.
Dealing with the creepiness of personal branding
The creepiness of personal branding might be holding you back but this is an essential business activity!
Case study: Building a business community from the ground up
I’ve been writing and thinking a lot about what goes into building a business community — which I believe is a big part of the
7 Reasons why this is the most challenging time to be in marketing
Speed, culture, and measurement are some of the reasons this is the most challenging time to be in marketing.
Marketing consultant? Here are the juicy insider tips!
Mark and Amanda Russell explain the secrets of being a successful marketing consultant!
10 Ideas about the Future of Content Marketing
Web3, metaverse, content shock and the future of content marketing.
Five life lessons from 40 years in the marketing world
I’m crossing several milestones. Here are profound life lessons I’ve learned along the way.
Should I become a content entrepreneur with a blog or a newsletter?
Becoming a content entrepreneur is exciting but it doesn’t start with a newsletter.
