Archive for the ‘careers’ Category

10 Ideas driving the future of social media marketing

Mark Schaefer provides an outlook of ten big ideas that will be driving the future of social media marketing in the next few years. He stresses the need to embrace the chaos!

Five reasons to be enthusiastic about the future of social media marketing

There is a lot of negative news on the social media scene but examining the big picture reveals an optimistic view of the possibilities of social media marketing.

Go-to resources to modernize your marketing mindset

Many marketers are “frozen”in their approach, basing strategies on tried-and-true ideas that worked three years ago. Here are some resources to help you modernize your marketing mindset!

Preparing for Your Future Marketing Career

The new marketing career: What do you need to do to remain relevant?

Mark Schaefer and Tom Webster peel back the curtains on their worklives and discuss their ideas on how to have a meaningful and relevant marketing career.

10 Profound digital marketing trends you need to know about now

The world is changing rapidly. Here is your guide to profound digital marketing trends to follow and help you remain relevant in the next few years.

How to build a better, more robust online career

The author explores ideas to enhance an online career through diversifying income, networking, finding a niche, and skill-building.

How I will remain relevant when the bots come for me

How do I remain relevant amid cataclysmic technological change? Here is one plan to survive when the bots and algorithms come for our marketing jobs.

Straight talk on being a social media consultant

It takes more than a love of social media to make it as a social media consultant. A few insider tips on what the work is really like!

How to succeed in the ego-ravaged drama queen world of social media

In many circles the social media ego rules. It’s hard not to be hurt when you’re left off these “lists,” but here’s a way to survive with pride intact.