Time, attention, and the content creation curve
Not all content is created equal. Here is an explanation of the content creation curve that links attention and impact to effort.
Archive for the ‘Community-building’ Category
One thousand posts. No navel gazing.
It takes a lot of work to write one thousand posts, but it takes some amazing people to make it work. A tribute to the {grow} community.
Social Media’s Mass Attention Myth
The gurus tell you that you need to build huge audiences, right? A contrarian view. of mass attention myth
Can social media personalities “scale?”
Can social media personalities scale? The author looks at the limitations. The irony of social media is, the more popular you become on the social web, the less effective you might be! Is there an answer?
Social media engagement is not a strategy
Pushing social media engagement rates may look good on paper but might not be the best business or marketing strategy for a business.
5 Essential tools to attract a relevant audience to your blog
Don’t get too focused on “traffic” as your blog metric. You need to get the right kind of readers who will stick around and become fans. Here’s how.
Why it pays to be a patient blogger
It happened to Justin Bieber. It probably ain’t going to happen for you! Let’s sing the praises of the patient blogger.
The New, Old Rules for Winning Fans and Influencing Followers
By {grow} Community Member John G. Olson I heard Guy Kawasaki speak recently about the need to enchant others to bring influence in the digital age. It reminded me of […]
How do you know if your blog is making an impact?
Working so hard to make your blog great can be depressing without feedback. And that’s difficult to come by!
The Marketing Companion Podcast
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