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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

You don’t have to be a genius to be a consistent content creator. Just follow these seven habits.

Online community is the most misunderstood concept in marketing. Here’s why.

“Never build on rented land” is a cherished content strategy idea. But is it true?

Find out how content works in the world today through this fascinating debate.

How does branding work in a world where nobody sees your ads any more? The customer is the marketer.

“Begin with your why” is a popular consulting mantra, but not the best marketing strategy.

You’re creating content. But do you view it as lead generation strategy?

A reader survey will inform my blogging strategy into the future.

Could Live Commerce be the next big social media mega-trend?

Social Sharing is the killer metric for content marketing efforts.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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