Getting creative to reach the unreachable customer
Even our biggest fans may be out of touch with our current news. How do we reach the unreachable customer?
Even our biggest fans may be out of touch with our current news. How do we reach the unreachable customer?
Here are three great tips to remain memorable with clients and contacts in a world overwhelmed by content shock.
To compete in a world where the customer is the marketer, focus on being the most human company in your niche. This case study shows you how.
As a professional writer, algorithms have hurt the author’s career while relationships have saved it.
The future of marketing is here. A rebellion is brewing. Will you lead it or be a bystander? It’s time to awaken.
Many companies want to humanize their customer approach but first sort out personalized versus personal.
The bots are coming. In some cases, the bots are here. It’s time to examine and think through AI for storytellers
In the 150th episode of The Marketing Companion, we learn how to monetize a Facebook Group with BossMom Dana Malstaff and Mark goes on a rant!
We create content, but content also creates us. Building an audience takes authenticity, but it can also take it away.
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