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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

What is the ROI of content marketing and social media? Finally, here is an explanation that can help unravel the mystery of content marketing measurement.
The good, the bad, the ugly of advocate marketing from Mark Schaefer and Tom Webster. What are the best practices? How are companies robbing brands?
Hot new app Product Hunt is super-charging new products and businesses. Is it right for you?
In a world gone mad with content proliferation, how we go to market is being transformed. Here is the future of content marketing
The direction of inbound leads is turning outward as the Facebook content strategy requires content on their site.
One Forrester analyst claims building social media community is a foolhardy endeavor. An alternative perspective.

Many companies want to establish thought leadership, but how do you know you’re getting there? Here’s one idea on measuring this elusive goal.
Mars Dorian believes the economics of blogging seems to be sliding with the lowered attention span and new content options.
Many organizations are experiencing frustration with the concept of the “social enterprise.” On paper, the prospects seem so tantalizing, but when it comes to execution,
by Mars Dorian, {grow} Contributing Columnist I live in a popular European town I like to call “Hipster-hell” — formerly known as Berlin, the capital
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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