Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Social media and mental health is a white-hot topic. Responsible companies need to consider the impact of social media marketing on their customer communities.
An industry thought leader shares how working with micro influencers is more profitable and productive than working with brand ambassadors.
Great marketing builds emotion between your product and your audience. In fact that may be a key to survival in the digital world!
Influencer marketing is under attack but it will persist because it’s about to move in an interesting new direction.
Marketing research is in jeopardy. A WSJ report says that people won’t respond to polls any more. What are the implications for our businesses when we can’t count on marketing research?
We create content, but content also creates us. Building an audience takes authenticity, but it can also take it away.
Advertisers are getting squeezed on all sides. Traditional ads are going away, digital ads are skyrocketing in price. What’s the solution?
There has been a ton of bad news on the web about the bad behavior of influencers. Is it time to regulate social media influencers? The author says, “no.”
The Marketing Rebellion is here, ushered in by a new book from Mark Schaefer. How do you succeed in an ad-free, loyalty-free, funnel-free world?
Focusing on the Stories format could be the key to answering the tricky question of retaining the stagnant user base Facebook faces on social media.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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