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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
New research from IBM shows strong executive desire for a social enterprise but results may be elusive
Gary Vaynerchuk is arguably the most successful entrepreneur on the social web. Here is the real secret to his success.
Think 98 percent customer satisfaction is pretty good? So did I, but social media forces us to re-consider
The gap between university curriculums and business reality is severe. Here’s an example of something that’s working.The crisis in marketing education and what to do about it

A wordcloud is meaningless unless you put in some work to dig deep into customer insights.

Is time running out for you to build a social media strategy?

Traditional media is on the decline and we can now identify “influencers” with relevant content pipelines to help us. Now what do we do about it? Whats next

It’s a wired world, so let’s allow our products to help them market themselves! Here are five ideas you can use to do that.

Business success means mastering the six layers of customer engagement. Are you ready?

The ad spend on native advertising is expected to explode. But how long will it take for consumers to catch on and reject paid bloggers?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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