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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Strategy development used to mean months of research but today it might be being in the moment.

Brand apologies can make us cringe. Is there a way to apologize to customers that feels authentic and, well, human? Yes. Here’s how.

Are you different from your competitors? You have two options, and maybe only one.

I can’t sleep. Unexpected pandemic trends are showing up in the world in weird ways.

Watch each social media platform closely and you’ll see a predictable pattern emerge.

Audience intimidation is real and it can be scary. Mark Schaefer suggests you only have one option to defeat your fears!

There is an invisible scaffold holding a personalized brand reality in place. How do we break through?

Asking this single question might be the key to bringing new lift to your marketing.

Asking for help seems like a foreign idea for a brand but there is power in involving customers in the journey.

Online customer experience is the new word of mouth marketing. Is this part of your strategy?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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