Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
The gig economy now makes up 2 percent of the U.S. economy and it’s on the rise. Technology is opening up amazing new freelance opportunities
Technology is great but sometimes it moves us away from the human, vulnerable connection our customers crave. Sometimes you need to be hugged by a brand.
An easy way to begin a content marketing strategy is to focus on answers but most businesses will have to eventually focus on insights.
It’s easy to get overwhelmed by the many available marketing options. But most of the time your marketing strategy has already been decided for you.
In an increasingly ad-free world, content marketing (and all of its iterations) seems like a viable option to break through and reach customers.
Subscription-based revenue now far exceeds advertising revenue amonf media consumers. A content dominance strategy is driving the new media economy
The newsfeed evolution means publishers are being forced to turn over content for free or become irrelevant. Here are strategies from top content publishers
It’s extremely difficult to get your content to stand out today. But you can distinguish your content and brand by using these tips on featuring research
Blockchain, the technology behind Bitcoin, sounds complicated. But if you read this guide you’ll be able to discuss this new database changing the Internet.
A large social media audience does not equal action. This post shows how to turn social media connections into an actionable audience
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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