Archive for the ‘personal branding’ Category

Blogging and the fairness challenge

As a blogger, are you trying too hard to be liked? Is that getting in the way of building an engaged community?

OK. 30,000 followers. Now what?

Back in college I had this hilarious geology professor who told me that “tsunami” was Japanese for “Where in the hell did all that water come from?” That’s kind of […]

When social media destroys a career — The business case for being a fake

A guest post by {grow} community member Leslie Lewis Leslie Lewis is not my real name. You don’t need to know my real name, and you may never know it. Here’s why. […]

Five reasons why measuring influence is elusive

Rebecca Denison is an outstanding, bright young professional and one of my favorite Twitter friends. She also happens to take exception with some of my musings on Klout and influence. You know […]

Social networking for business benefits, YES it works!

Why am I waving my fist in the air? You will just have to click on the video to see! I’m just not much of a video guy but hey, I’m trying! […]

Blogs on auto-tweet and the new world of Triberr

? I had a chance to catch up with Dino Dogan, an irreverant blogger, co-founder of Triberr, and one of my most consistently interesting Twitter friends. I think you’ll enjoy […]

Blogging and your moment of truth

Establishing a global social media foothold (video)

If you can’t see the video above, please click here: Mark Schaefer interviews Dr. Jon Buscall. What if you had the opportunity to establish yourself as a pioneering voice of authority […]

Can you adapt to radical social media marketing change?

The other day I was enjoying a warm spring and decided to eat my lunch outside on one of the many public plazas in New York City. Pigeons strutted around […]